FINAL PROJECT BRIEF(summarized).

FINAL PROJECT. 

This is a group work whereby we are required to pick an advertisement that we are most dissatisfied with giving a rationale as to why we do not approve this ad, in relation to culture and society.

In order t do this, we are to Re-advertise the product/brand by exploring all of the ways possible to produce the ad.

Requirements

1. Conduct research
2. Development of ideas 
3. Miscellaneous sketches and workings in an blog. 
4. Show the progress of your work during tutorials.
5. At the end, produce a final report in the blog (about 500 – 700 words) that contains:

•  brief introduction and description about the advertisement
•  its purpose
•  its relation to the culture and society it was made for
•  why do you see the need for change
•  how different and effective is your idea in relation to culture and consumerism
•  short rationale of your work
•  sources of research (bibliography, reference cited and picture credits)

Assessment

1. Able to put theories into practice
2. Communicate appropriately in various settings and modes
3. Understand team dynamics and mobilise the power of teams
4. Be aware of and form opinions from diverse perspectives
5. Understand the value of civic responsibility and community engagement